Abstract
Reviewed are sociocultural needs that contribute to adaptation of interlingual borrowings at present stage of Russian culture development. Defined and described in detail principal types of these needs. Also attempts are being made to reflect sociocultural problems, that are being solved thanks to consolidation of borrowings in the language.
Keywords
- sociocultural need
- interlingual borrowings
- culture
- verbal organization of sociocultural space
References
Krongauz, M. Russian language on the edge of nervous break. Moscow, 2017.
Main trend-setters of fashion industry. Which they are? URL: https://fw-daily.com/glavnie-trendsetteryi-v-industrii-modyi-kto-oni/
Man, J. Genghis Khan. Moscow, 2007.
Vetrov, S.A. Thirst for ideology. Omsk, 2002.
Where language would lead: Kazakhstan adopted Latin script. URL: https://www.gazeta.ru/politics/2018/02/20_a_11657323.shtml
Kostomarov, V.G. Language taste of the epoch. St.-Petersburg, 1999.
Krysin, L.P. Another language word in the context of modern social life. In: Russian language at the end of 20th century (1985–1995). Moscow, 1996.
Kitanina, E.A. Use of another language words in SMI-discourse with the aim of manipulation of public consciousness. URL: http://www.ling-expert.ru/conference/langlaw1/foreignwordsinmm.html
Blakar, R.M. Language as a means of social power. In: Pragmalinguistics. Paris, 1979.
Vasiliev, A.D. Word in Russian TV ether: essays on newest use of words. Moscow, 2003.
